Maintaining fleet productivity, no matter the market state
Juggling changing regulations, fluctuating resources and increasingly time-crunched routes






The fleet productivity dilemma
Demand surges create both promise and pressure for enterprise fleets. With the opportunity for increased revenue comes intensified strain on an already limited supply of drivers in the transport industry. And cutting corners isn’t an option—compromising safety and compliance requirements to achieve more ambitious operational targets has costly consequences. The path to a productive business is through working smarter, not faster. This page highlights the key fleet productivity obstacles caused by stretched resources and offers practical insights into hurdling them.
Primary factors that stall fleet productivity
Driver shortages
Whilst orders multiply, drivers remain in limited supply. Fleet managers must try to balance driver wellbeing and working hour regulations with inflated demand and customer expectations.


Truck availability
Higher demand leads to vehicles spending more time on the road completing jobs. Under constant use, the need for vehicle maintenance rises—so extra pressure falls upon those left available at the depot. Scheduling tightens, routes absorb more tasks and ETAs risk becoming less reliable.
Compliance vs capacity
Motivated to maximise daily productivity, fleet businesses can be tempted to overlook time-constraining legal requirements such as vehicle checks or working hours. Violating regulations like these is a safety risk and can trigger costly company fines.


Unplanned downtime
Compressed schedules can lead to reduced time for maintenance. If small faults go unnoticed, they can eventually result in unexpected downtime—further restricting asset availability.
Volatile schedules
It’s difficult to be flexible and accommodate changing priorities when your team is thin on the ground. To remain agile in reassigning routes and modifying schedules, fleets should rely on a robust workflow management system.

Consequences of poor fleet productivity
Missed deadlines
Missed deadlines
deliveries may arrive late or be cancelled due to lack of vehicles or drivers.
Legal penalties
Legal penalties
non-compliance with driving hours or maintenance rules can incur legal and financial sanctions.
High turnover
High turnover
overworking employees with poorly planned schedules leads to driver churn.
Avoidable breakdowns
Avoidable breakdowns
overlooking maintenance needs leads to downtime, higher repairs costs and fewer available vehicles.
Tarnished image
Tarnished image
poor or inconsistent performance eats away at customer trust and damages company reputation.
Top tools to protect fleet productivity
Order dispatching and optimisation
Order dispatching and optimisation
Simplify scheduling by dragging-and-dropping orders on our user-friendly platform. Optimise routes with a click.
Driver well-being
Driver well-being
Monitor working hours and rest periods with ease to prevent driver fatigue, boost job satisfaction and increase employee retention.
Vehicle health monitoring
Vehicle health monitoring
Keep assets in tip-top condition with predictive maintenance scheduling and real-time alerts.
Driver devices
Driver devices
Empower employees with a terminal that does it all—admin automations, order management, two-way messaging and more.
Live vehicle tracking
Live vehicle tracking
Get full visibility over your fleet at any moment. Respond fast to delays or urgent requests.
Professional navigation
Professional navigation
Don’t let congestion or closures slow your drivers down. Get up-to-the-second traffic info for on-time deliveries, every time.
Put the pro
in fleet productivity with Webfleet
Prioritise efficiency or compliance? You can do both with the right tools. Even when the pressure is on, Webfleet’s solutions keep you performing at your best.






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