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Beyond vehicle tracking: What can asset tracking do for you?

As a fleet manager, you know that your vehicles are a hugely important business asset. Managing them helps reduce cost, boost productivity and keep your company competitive. So, knowing where your vehicles are and how they are being used is obviously essential. However, it’s just as important to protect and manage other types of assets, such as trailers, heavy machinery, containers and more. And that’s why more companies are investing in asset tracking.

Right now, around 5.6 million heavy trailers or semi-trailers are in use in the United States. This figure underlines how important they are for how transport companies do business. Trucking is not the only industry with these assets, however. Companies that rent construction equipment, for example, have generators, excavators, loaders and compressors that they need to manage.

Why monitor assets?

If you aren’t already using a digital system to track your asset’s locations you might be wondering why you should start asset tracking now. Here’s a few good reasons.

  • More information means more control: The more accurate information you have regarding the movement and status of your assets, the more power you have to use them effectively. Tracking your assets digitally removes the guess work, making it easier for you to plan and giving you more control.
  • Less workload: By automating the way you monitor the usage of your assets, you can cut down significantly on manual administration and planning tasks. This leaves you free to concentrate on core business.
  • Maintaining value and cutting costs: Digital solutions can offer more than just information on usage and location. They can also alert you when it’s time for maintenance, helping you to maintain the value of the asset and extend its lifetime.
  • Staying secure: With clear visibility over your assets at all times, you are in a better position to protect them against thieves or vandals.

Solutions on the market

As more companies demand digital asset tracking solutions, telematics companies are adding new functionalities to their fleet management software. These tools allow you to see the position of your assets in real-time alongside your vehicles. If your assets are not where you expect them to be, you can easily and quickly locate them.

These solutions will also keep you up-to-date proactively. You can setup notifications when an asset leaves or enters a specific area, for example, so you stay informed of all important movements.

Digital asset tracking solutions offer access to key data related to how your assets are used. Alongside current position, they can show you trip information, maintenance schedules, input reports and more. This simplifies admin and makes management more straightforward.

So what now?

Want to learn more about what an asset tracking solution could do for your business? Find out here.

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